Channelverse · a Fulcrum Labs partnership
We turn YouTube catalogs into publications.You keep half.
Channelverse builds a professional publication from every video you've made — its own domain, its own design, your videos embedded in every article. We build it, we run it, we pay for all of it. You receive 50% of its ad payouts, every month.
- 50%
- of the publication's ad payouts, paid to you every month
- 0
- cost to you — not to start, not to run, not ever
- 1
- plain-language agreement. That is your whole job.
We built this for Simon Whistler first.
Ten companion publications for Simon's channels — Megaprojects, WarFronts, The Casual Criminalist and the rest — run as one operation, by us. Simon took this exact deal for his own catalog: same split, same terms.
The whole deal, in three steps.
You say yes.
One plain-language agreement giving us permission to publish articles from your videos. No exports, no uploads, no meetings, no ongoing work. That is your entire job, and it's already done.
We build your publication.
Its own domain, its own design, built and operated by the team behind Simon Whistler's network. Every video you've ever made becomes a full article with your video embedded at the top. New uploads become new articles automatically.
You get half. Forever.
The publication earns through advertising. You receive 50% of its ad payouts every month, with a statement showing exactly what it earned. We cover every cost — writing, design, hosting, operations — and your share is never reduced by them.
Every video becomes an article that works for you.
Your video, at the top.
Every article embeds your YouTube video. Plays count as your views, your watch time and your YouTube revenue — that side never touches us.
An article search can find.
Video is nearly invisible to search. An article isn't: each one can rank, be cited, and keep bringing readers long after the upload notification is forgotten.
Advertising, run by us.
The publication earns through advertising we operate. You receive 50% of its ad payouts every month, with a statement showing exactly what it earned.
Your brand, not ours.
Its own domain and its own design, built around your channel — so readers meet you, and follow you back to YouTube.
YouTube pays for this week's attention. Search pays for years of answers.
The long life of an answer
Your catalog already answers questions people type into Google every day — but video is nearly invisible to search. An article isn't. Each one becomes a page that can rank, be cited, and keep working long after the upload notification is forgotten. Now multiply that by every video you've ever published.
A funnel into your channel — not a competitor
Every article embeds your YouTube video. Plays on the publication count as your views, your watch time, your YouTube revenue — that side never touches us. Readers who arrive from search become subscribers who would never have found you otherwise.
We handle everything behind the publication.
- Writing and editing
- Design
- Domains and hosting
- Search and syndication
- Advertising operations
- Payout accounting
The terms, plainly.
Six lines, and the agreement says the same thing at greater length. Ask us for it whenever you like.
- Free. Not free-then-paid. Free.
- You own your channel and your videos, always. We never touch your YouTube.
- We own and operate the publication, and we carry all of its costs.
- You get 50% of the publication's ad payouts, monthly, with a full statement.
- No exclusivity. Your channel stays entirely yours to run, sponsor, and monetize.
- Want to stop? Publishing stops the moment you say so.
FAQ.
What do I actually have to do?
Sign one agreement and answer a few questions about your brand. That's genuinely it.
Who writes the articles?
Our editorial platform drafts every article from your videos, and work is reviewed before it publishes. It carries your brand, not ours.
Will this cannibalize my views?
The opposite. Articles embed your videos, so readers become viewers — and search reaches people YouTube's algorithm never shows you.
What does it cost me?
Nothing, ever. We spend our own money building and running it, because we keep the other half of what it earns.
Why would you do this for free?
Because the machine is already built. Adding your catalog costs us far less than it earns us both. That's the entire business.
What if I want out?
New publishing stops immediately, and we work the rest out with you directly. Your channel was never ours to hold.
One conversation. No obligation.